News and Events

World Communication Forum in Davos - “Communication on Top” 2012 "

Date: 31.10.11

On the 9-10th of February in Davos, Switzerland will take place the World Communication Forum - “Communication on Top” 2012. The forum aims at offering a highly professional approach in discussions on trends, tendencies, issues-solving, and best practices in harnessing the power of online interactions – provided by experts capable enough to foresee the next step in communications development and teach you how to gain advantage in crisis. Forum topics 2012 will try to cover:

• Privacy vs. Publicity
• On/off-line reputation
• New challenges to PR consultancies
• Territorial reputation and branding
• Virtual vs face-to-face communication in PR and marketing
• Who’s responsible for Chief Communication Officers’ mistakes?
• Innovations - how to promote what isn’t there yet?
• Interaction in virtual economics – social media games, Second Life, Online IPO
• Comms associations’ mission today – form a professional community or to engage socially?
... and more.

Learn more about the speakers: http://forumdavos.com/speakers
Check the Forum program: http://forumdavos.com/program
Apply for participation: http://forumdavos.com/apply
Visit the web-page of the C4F award: http://forumdavos.com/awards
For more details contact: press@forumdavos.com
Participants from Armenia also can contact info@apra.am

APRA starts the implementation of the project «National youth aspirations survey»

Date: 23.09.11

APRA starts implementation of the « National youth aspirations survey» in cooperation with R-insights research and consulting LLC. The survey is funded by United Nations Development Program and aims to the identification of youth aspirations, including their values, aims, goals, as well as the ambitions in political, social and cultural life of the country, validated through a public debates. To cover the research objectives and to test hypothesys quantitative face-to-face interviews with 16-30 age group representatives, focus group (FG) discussions with 16-30 age group representatives, expert interviews with independent experts, stakeholders (policy makers and implementers, monitoring implementers etc.) methods and tools will be applied. The second part of the project is devoted to popularization of the survey results and developed recommendations by large involvement of mass media as well as experts of youth issues, national stakeholders, NGOs, international organizations, active youths and etc. For this public debates will be organized in Yerevan and several regions of Armenia. Duration of the project are 3 months.

APRA wins the tender for shooting a documentary about the results of judicial reforms in Armenia

Date: 09.07.11

APRA has won the tender for shooting and airing a documentary about the results of the Activities of The Judicial Reform Project Implementation Unit in Armenia, as well as the tender for preparation and broadcasting of PSAs about www.arlis.am and www.datalex.am public information websites created in the framework of the Second Project of the Judicial Reforms. The goal of the documentary is elucidation of the history of PIU, implemented activities and their results, as well as current situation. The film will contain documentary materials about implemented projects, archived materials, public discussions and experts' opinions.
3 PSAs about www.arlis.am and www.datalex.am will be shot and aired, in which services provided by the websites will be produced and their suitableness for public will be accented.

Apra starts implementation of the TV program "Crime and Punishment"

Date: 21.06.11

Armenian Public Relations Association has won the tender of «Production and Airing of TV Programs» announced by the General Prosecutor's office of Armenia and from 20th of June has started implementation of those works. TV programs are aimed to raise public sense of law and order. Programs will increase awareness of different groups of public about their rights and responsibilities during judicial processes, as well as their level of awareness about their defence mechanisms. Name of the program is «Crime and Punishment». Till the end of the year 16 TV programs will be shot and aired by «Yerkir Media» TV, each of which will be devoted to a particular case (already revealed or in progress), will have its main character/s and experts, as well as other people who deal directly with the case.

UNICEF Goodwill Ambasador Maestro Vengerov Announces Start of the "Everi Child Needs a Family

Date: 21.02.11

Worlds renowned violinist and conductor, UNICEF Goodwill Ambassador Maxim Vengerov announced the start of the PR campaign "Every Child Needs a Family" during the master class that maestro gave for young artists of the UNICEF Children's Chamber Orchestra, while ob tour in Armenia.
"The best place for each child is family", told the musician and added that in Armenia approximately 5 thousand children lives in orphanages and other state institutions for child care because of social and economical problems of their parents. "The goal of the campaign is to return those children to their families" told Vengerov during the press conference.

"Every Child Needs a Family" PR Campaign

Date: 22.01.11

From the January 2011 APRA starts implementation of PR campaign of the project “Every Child Needs a Family” conducted by UNICEF. The goal of the project is orientation of public opinion towards the adaptation of basic ideas of the reform of social protection of children. The main objective of the project is to support the Government of Armenia in implementation of child protection reforms and, particularly, its de-institutionalization strategy, by raising public awareness about different aspects of the reform and by popularization and promotion of the messages that “A child has a right to have a family” and “A child should be brought up in a family”.
During the campaign a round table-discussions with participation of the representatives of UNICEF and State Agencies, experts of the field, famous political, cultural actors will be organized; TV commercials and documentaries will be created; concerts with participation of Children’s Chamber Orchestra of UNICEF will be organized; experts involved in the project will participate in on-line forums, TV interviews and talk-shows; in one of the most popular radios a series of reportages will be broadcast and etc.
The project will be implemented in close cooperation with mass media representatives.
Duration of the project is 1 year.

World Forum “Communication on Top”

Date: 13.01.11

The Forum is to be held on February 17-18th in Davos, Switzerland. Over 25 speakers from 3 continents & no less than 20 countries will take part in discussions and present cases of the world's largest companies.
The Forum program presents 4 sections: Social Media, Political, Financial, and Crisis Comms. Each one offers key presentations with the most recent trends in the relevant area.
Kerry Bridge (DELL) will share experience in integrating social media into existing PR campaigns and Bonin Bough (PepsiCo) will present a case study with a similar topic. Nic Labuschagne (the Government of Dubai) will share views on using strategic communications as a counterterrorism tool. James Gillies (CERN) will speak about innovations and the successful promotion of something that does not even exist, while Daniel Höltgen (the Council of Europe) will teach us how to adapt large, long-standing organizations to today's online & social media world. This is but a small part of the intensive 2-day program of «Communication on Top» - 2011!
Learn more about the speakers: http://forumdavos.com/speakers
Check the Forum program: http://forumdavos.com/program
Apply for participation: http://forumdavos.com/apply
Visit the web-page of the C4F award: http://forumdavos.com/awards
For more details contact: press@forumdavos.com
Participants from Armenia also can contact info@apra.am

APRA office relocation

Date: 01.12.10

Announcement
Dear Friends,
Armenian Public Relations Association (APRA) would like to inform about its relocation.
Starting from the 1th of December 2010 our new contacts are:
Address: 1 Charents Str., 1st floor, room 105
Yerevan, Armenia
Phone: +37410 551539
Fax: +37410 551463

Project "Channel Corruption Away" starts

Date: 04.10.09

From the 1st of October the project “Channel Corruption Away” which APRA implements with the support of USAID Mobilizing Action against Corruption (MAAC) Activity starts. The aim of the project is to raise awareness of society, Media and business about mechanisms of citizen rights protection when they strive with corruption through media campaign consisting of spreading success stories of combating corruption in the courts and by initiation of public discourse. In the framework of the project journalists from 20 media organizations will attend trials connected with cases of corruption and prepare materials about those cases. Besides each month briefings will be organized with participation of journalists, legal experts and judges, a one month program “Guest in the Studio” will be broadcast and in two information websites (www.panorama.am and www.aysor.am) special sections will be created, where the journalists can publish their materials (also videos) related to the corruption and ways of combating it, success stories in fighting corruption in the courts as well as videos of the most noteworthy parts of the trail sessions, both during the project and after that. Duration of the project is 6 months.

APRA wins in the "NGO Marketplace"

Date: 25.04.09

On April 22 APRA participated in the “NGO Marketplace” organized in the frameworks of the USAID Mobilizing Action against Corruption (MAAC) Activity implemented by Casals & Associates, Inc. in “Marriott” hotel.
About 30 pre-qualified applicants presented their project-proposals aimed at fighting against corruption to the public and the Panel of Judges. Moving from one booth to another visitors of the “NGO Marketplace” familiarized with the project-proposals and voted for those which they liked most of all.
As a result of the voting of public and the Panel of Judges 8 winner organizations were announced. Their project-proposals will get funding from USAID.
APRA with its project “Channel Corruption Away” was among the winners and earned high appreciation from the Panel of Judges and public as well.
The ambassador of USA in Armenia Mari Yovanovich expressed her thanks to the participants and gave certificates to the winners.

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About Us Mission History Main Documents Structure Executive Board Staff Membership How to become a member Our members Press Center News and Events Press about us Projects 2004 2005 2006 2007 2008 2009 2010 2011 2012 PR Education Articles Library PR Academy About Academy Schedule Our Partners Links Contact Us PR Academy Professional Development	News and Events World Communication Forum in Davos - “Communication on Top” 2012 " Date: 31.10.11 On the 9-10th of February in Davos, Switzerland will take place the World Communication Forum - “Communication on Top” 2012. The forum aims at offering a highly professional approach in discussions on trends, tendencies, issues-solving, and best practices in harnessing the power of online interactions – provided by experts capable enough to foresee the next step in communications development and teach you how to gain advantage in crisis. Forum topics 2012 will try to cover: • Privacy vs. Publicity • On/off-line reputation • New challenges to PR consultancies • Territorial reputation and branding • Virtual vs face-to-face communication in PR and marketing • Who’s responsible for Chief Communication Officers’ mistakes? • Innovations - how to promote what isn’t there yet? • Interaction in virtual economics – social media games, Second Life, Online IPO • Comms associations’ mission today – form a professional community or to engage socially? ... and more. Learn more about the speakers: http://forumdavos.com/speakers Check the Forum program: http://forumdavos.com/program Apply for participation: http://forumdavos.com/apply Visit the web-page of the C4F award: http://forumdavos.com/awards For more details contact: press@forumdavos.com Participants from Armenia also can contact info@apra.am APRA starts the implementation of the project «National youth aspirations survey» Date: 23.09.11 APRA starts implementation of the « National youth aspirations survey» in cooperation with R-insights research and consulting LLC. The survey is funded by United Nations Development Program and aims to the identification of youth aspirations, including their values, aims, goals, as well as the ambitions in political, social and cultural life of the country, validated through a public debates. To cover the research objectives and to test hypothesys quantitative face-to-face interviews with 16-30 age group representatives, focus group (FG) discussions with 16-30 age group representatives, expert interviews with independent experts, stakeholders (policy makers and implementers, monitoring implementers etc.) methods and tools will be applied. The second part of the project is devoted to popularization of the survey results and developed recommendations by large involvement of mass media as well as experts of youth issues, national stakeholders, NGOs, international organizations, active youths and etc. For this public debates will be organized in Yerevan and several regions of Armenia. Duration of the project are 3 months. APRA wins the tender for shooting a documentary about the results of judicial reforms in Armenia Date: 09.07.11 APRA has won the tender for shooting and airing a documentary about the results of the Activities of The Judicial Reform Project Implementation Unit in Armenia, as well as the tender for preparation and broadcasting of PSAs about www.arlis.am and www.datalex.am public information websites created in the framework of the Second Project of the Judicial Reforms. The goal of the documentary is elucidation of the history of PIU, implemented activities and their results, as well as current situation. The film will contain documentary materials about implemented projects, archived materials, public discussions and experts' opinions. 3 PSAs about www.arlis.am and www.datalex.am will be shot and aired, in which services provided by the websites will be produced and their suitableness for public will be accented. Apra starts implementation of the TV program "Crime and Punishment" Date: 21.06.11 Armenian Public Relations Association has won the tender of «Production and Airing of TV Programs» announced by the General Prosecutor's office of Armenia and from 20th of June has started implementation of those works. TV programs are aimed to raise public sense of law and order. Programs will increase awareness of different groups of public about their rights and responsibilities during judicial processes, as well as their level of awareness about their defence mechanisms. Name of the program is «Crime and Punishment». Till the end of the year 16 TV programs will be shot and aired by «Yerkir Media» TV, each of which will be devoted to a particular case (already revealed or in progress), will have its main character/s and experts, as well as other people who deal directly with the case. UNICEF Goodwill Ambasador Maestro Vengerov Announces Start of the "Everi Child Needs a Family Date: 21.02.11 Worlds renowned violinist and conductor, UNICEF Goodwill Ambassador Maxim Vengerov announced the start of the PR campaign "Every Child Needs a Family" during the master class that maestro gave for young artists of the UNICEF Children's Chamber Orchestra, while ob tour in Armenia. "The best place for each child is family", told the musician and added that in Armenia approximately 5 thousand children lives in orphanages and other state institutions for child care because of social and economical problems of their parents. "The goal of the campaign is to return those children to their families" told Vengerov during the press conference. "Every Child Needs a Family" PR Campaign Date: 22.01.11 From the January 2011 APRA starts implementation of PR campaign of the project “Every Child Needs a Family” conducted by UNICEF. The goal of the project is orientation of public opinion towards the adaptation of basic ideas of the reform of social protection of children. The main objective of the project is to support the Government of Armenia in implementation of child protection reforms and, particularly, its de-institutionalization strategy, by raising public awareness about different aspects of the reform and by popularization and promotion of the messages that “A child has a right to have a family” and “A child should be brought up in a family”. During the campaign a round table-discussions with participation of the representatives of UNICEF and State Agencies, experts of the field, famous political, cultural actors will be organized; TV commercials and documentaries will be created; concerts with participation of Children’s Chamber Orchestra of UNICEF will be organized; experts involved in the project will participate in on-line forums, TV interviews and talk-shows; in one of the most popular radios a series of reportages will be broadcast and etc. The project will be implemented in close cooperation with mass media representatives. Duration of the project is 1 year. World Forum “Communication on Top” Date: 13.01.11 The Forum is to be held on February 17-18th in Davos, Switzerland. Over 25 speakers from 3 continents & no less than 20 countries will take part in discussions and present cases of the world's largest companies. The Forum program presents 4 sections: Social Media, Political, Financial, and Crisis Comms. Each one offers key presentations with the most recent trends in the relevant area. Kerry Bridge (DELL) will share experience in integrating social media into existing PR campaigns and Bonin Bough (PepsiCo) will present a case study with a similar topic. Nic Labuschagne (the Government of Dubai) will share views on using strategic communications as a counterterrorism tool. James Gillies (CERN) will speak about innovations and the successful promotion of something that does not even exist, while Daniel Höltgen (the Council of Europe) will teach us how to adapt large, long-standing organizations to today's online & social media world. This is but a small part of the intensive 2-day program of «Communication on Top» - 2011! Learn more about the speakers: http://forumdavos.com/speakers Check the Forum program: http://forumdavos.com/program Apply for participation: http://forumdavos.com/apply Visit the web-page of the C4F award: http://forumdavos.com/awards For more details contact: press@forumdavos.com Participants from Armenia also can contact info@apra.am APRA office relocation Date: 01.12.10 Announcement Dear Friends, Armenian Public Relations Association (APRA) would like to inform about its relocation. Starting from the 1th of December 2010 our new contacts are: Address: 1 Charents Str., 1st floor, room 105 Yerevan, Armenia Phone: +37410 551539 Fax: +37410 551463 Project "Channel Corruption Away" starts Date: 04.10.09 From the 1st of October the project “Channel Corruption Away” which APRA implements with the support of USAID Mobilizing Action against Corruption (MAAC) Activity starts. The aim of the project is to raise awareness of society, Media and business about mechanisms of citizen rights protection when they strive with corruption through media campaign consisting of spreading success stories of combating corruption in the courts and by initiation of public discourse. In the framework of the project journalists from 20 media organizations will attend trials connected with cases of corruption and prepare materials about those cases. Besides each month briefings will be organized with participation of journalists, legal experts and judges, a one month program “Guest in the Studio” will be broadcast and in two information websites (www.panorama.am and www.aysor.am) special sections will be created, where the journalists can publish their materials (also videos) related to the corruption and ways of combating it, success stories in fighting corruption in the courts as well as videos of the most noteworthy parts of the trail sessions, both during the project and after that. Duration of the project is 6 months. APRA wins in the "NGO Marketplace" Date: 25.04.09 On April 22 APRA participated in the “NGO Marketplace” organized in the frameworks of the USAID Mobilizing Action against Corruption (MAAC) Activity implemented by Casals & Associates, Inc. in “Marriott” hotel. About 30 pre-qualified applicants presented their project-proposals aimed at fighting against corruption to the public and the Panel of Judges. Moving from one booth to another visitors of the “NGO Marketplace” familiarized with the project-proposals and voted for those which they liked most of all. As a result of the voting of public and the Panel of Judges 8 winner organizations were announced. Their project-proposals will get funding from USAID. APRA with its project “Channel Corruption Away” was among the winners and earned high appreciation from the Panel of Judges and public as well. The ambassador of USA in Armenia Mari Yovanovich expressed her thanks to the participants and gave certificates to the winners. Page 1 / 5
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